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current gamma award winners


22nd Annual GAMMA Awards

Thursday, May 17, 2012
more details to come... 



23rd Annual GAMMA Awards

Thursday, May 5, 2011
Click here to download all the conference details with session descriptions and speaker bios.



21st Annual GAMMA Awards

Thursday, April 29, 2010
Our 21st Annual Conference on April 29, 2010 was a great success. We had outstanding attendance at the advertising, management, editorial and design training sessions. The day culminated with the 2010 GAMMA Awards luncheon. Congratulations to all the Bronze, Silver, and Gold winners, and Garden & Gun, winner of the Grand GAMMA Award.

"Membership in MAGS provides opportunities for our staff to share experiences with and learn from some of the best in the business. Our entire publishing team looks forward to the annual MAGS conference and always comes away with new insights, ideas and energy."
Cindy McDaniel, Publisher
Arthritis Today

"As a first-time attendee, I was blown away by the MAGS conference. I left pumped up and with my head swimming with great, actionable ideas, plus the business cards of some publishers and editors I’d been dying to make contact with. Count me in for next year."
Steffen Smith, Owner
Content Creative

 

 

» MAGS 2010 GAMMA Award Winners


Click on the Category below to view winners or scroll down to view all winners.

GAMMA Winner Categories
» Best Single Issue (pub. 3 time a year) » Best Design
» Best Custom Publishing » Best Service Journalism
» Best Profile » Best Single Cover
» Best Online Magazine » Best Feature
» Best Essay » Best Single Issue
» Best Redesign » General Excellence
» Best Photography » GRAND GAMMA
» Best Series  

 

2010 Grand GAMMA Winner


Congratulations to Garden & Gun  for winning the 2010 Grand GAMMA Award! We would also like to thank all of the 2010 GAMMA award winners and participants, Click Here for more information about the GAMMA Awards.

 

 

 

 

 

» Best Single Issue (Published 3 times a year of Less)

Business-to-Business (revenues less than $1 Million)
Silver: The Market! - July 2009
Business-to-Business (revenues more than $1 Million)
Silver: Hospitality Upgrade - Spring 2009
Consumer/Free (revenues more than $1 Million)
Gold: Just Kids - Summer/Fall 2009

Judges comments: Just Kids addresses parents of special-needs children with a joy and optimism that still doesn't overlook the realities they face. The issue combines critical advice with profiles that treat the children like the stars they are.

Consumer/Paid (revenues less than $1 Million)
Gold: Waterfowl & Retriever -Northern

Judges comments: For a leisure title, Waterfowl & Retriever is packed with helpful, expert advice and a clear passion for its subject matter.

 

» Best Custom Publishing

Business-to-Business (revenues less than $1 Million)
Honorable Mention: Encore Atlanta Magazine - December 2009
Consumer/Free (revenues less than $1 Million)
Bronze: Legacy on Lanier - Summer 2009
Silver: Legacy on Lanier - Legacy Weddings - Special Issue
Consumer/Paid (revenues more than $1 Million)
Gold: Cabela's Outfitter Journal  - October 2009

Judges comments: The Cabela’s Outfitter Journal best exemplifies excellence in meeting the objectives of the publication. From the articles that cover the full spectrum of the outdoors, the well formatted design, to the unique use of photography the magazine clearly provides intrinsically valuable information that moves the perceptions and behavior of the audience in a desired direction.

 

» Best Profile

Business-to-Business (revenues more  than $1 Million)
Bronze: Professional Photographer - October 2009
Silver: Professional Photographer - January 2009
Gold: Professional Photographer - June 2009

Judges comments: Provides sound professional advice--one of the magazine's objectives---interspersed with biographical details that help explain how the subject became an expert commercial photographer. For the most part, the author allows the subject to speak for himself.

Consumer/Free (revenues less than $1 Million)
Honorable Mention: Newnan-Coweta Magazine - May/June 2009
Consumer/Paid (revenues less than $1 Million)
Honorable Mention: The Georgia Review - Winter 2009
Bronze: Longleaf Style - Fall 2009
Silver: Longleaf Style - Summer 2009
Gold: The Georgia Review - Summer 2009

Judges comments: A spellbinding account of a daughter's quest to know her mother better through a travel journal penned some 70 years earlier. Thanks to her daughter's smooth biographical transitions and asides, the subject of the profile emerges less from what she included in the journal's pages, more from what she left unsaid or crossed out. Definitely fulfills the publication's mission to publish works that are "both original and enduring."

Consumer/Paid (revenues more than $1 Million)
Silver: Garden & Gun - Aug/Sept 2009
Gold:

Charlotte Magazine - July 2009

Judges comments: Uses anecdotes and observations---not all complimentary---to give readers insight into an artist's quirks, personality, and passions. Easily moves between the past and the present to provide the artist's resume without sounding like a dry recitation of facts (and without confusing the reader).

 

» Best Online Magazine

Business-to-Business (revenues more than $1 Million)
Silver: Site Selection
Consumer/FREE (revenues more than $1 Million)
Honorable Mention: Kids Enabled
Honorable Mention: Little Black Dress
Consumer/Paid (revenues more than $1 Million)
Bronze: Arthritis Today
Gold:

Paste Magazine

Judges comments: As always, a marvelous web site full of surprise and excitement, one that mirrors the magazine well. The content is always up-to-date, never stale, never a sense of boilerplate material put in to hold a space. The "most read" and "most commented" sections are absolutely essential and sadly lacking on many web sites.

 

» Best Essay

Business-to-Business (revenues less than $1 Million)
Silver: Oz Magazine
Business-to-Business (revenues more than $1 Million)
Honorable Mention: Elevator World - September 2009
Bronze: American City and Country - April 2009
Silver: Home Care - March 2009
Gold: Waste Age - September 2009

Judges comments: I bet I’m not the only one who thought there was no down side to recycling. But writer Chaz Miller enlightens us all to the harmful effects that exporting our recyclables to other countries, notably China, can have. His essay is a forceful, cogent and articulate argument that enforces the idea that if recycling is to truly work for everyone, then it needs to be a global endeavor. Miller proves that something seemingly obvious is anything but that.

Consumer/Free (revenues less than $1 Million)
Bronze: Lakelife - Summer 2009
Silver: Khabar - April 2009
Gold: Khabar - January 2009

Judges comments: Advice we often hear: If you want to avoid controversy or an argument, avoid the topic of religion. But in modern-day India--- indeed, in most places in the world---religion is a force that cannot, and should not, be ignored. Parthiv Parekh proves himself to be a brave writer, by unabashedly pointing out the often lethal conflicts between Muslims and Hindus in his former nation. But like a true political analyst and philosopher, he poses potential and thoughtful solutions.

Consumer/FREE (revenues more than $1 Million)
Bronze: Today's Charlotte Woman - November 2009
Silver: Today's Charlotte Woman - July 2009
Gold: Atlanta Parent Magazine  - February 2009

Judges comments: How do you talk about a topic as huge as race? Mary Jo Kurtz shows us how a first-person essay that is ostensibly about a wholly different topic---a mother’s understandable anxiety about taking her small son for a blood test---can address far broader topics. Kurtz lets her four-year-old boy do much of the talking and it is largely through him and his observations that we learn something profound about the meaning of race. This is a poignant and engaging look at the topic and the author deserves credit for remaining genuinely modest.

Consumer/Paid (revenues less than $1 Million)
Honorable Mention: Longleaf Style - Winter 2008/2009
Bronze: The Georgia Review - Summer 2009
Silver: Longleaf Style - Fall 2009
Gold: The Georgia Review - Spring 2009

Judges comments: As an editor and a writer, I am grateful every day for publications like the Georgia Review. How comforting it is to know that there is a periodical out there that consistently publishes essays this thoughtful. Alison Hawthorne Deming’s essay is the kind of piece you find yourself underlining and bracketing (and exclaiming out loud over) as you read along. This is a wise, profound, anecdotal, far-reaching and truly philosophical account of many, seemingly disparate topics, but Deming manages to expertly link them all. Upon finishing this essay, any careful reader will continue to think about and discuss it. You don’t want the essay to end---and, in a sense, it doesn’t.

Consumer/Paid (revenues more than $1 Million)
Honorable Mention:

Charlotte Magazine - August 2009

Bronze: Garden & Gun - June/July 2009
Silver: Paste Magazine - September 2009 Issue 56
Gold:

Georgia Trend - November 2009

Judges comments: Let me begin by saying that this proved to be the most difficult category to judge because there appeared to be so many Gold winners. Susan Percy’s essay does what an expert piece of writing does: It accomplishes so much with such economy. Here, in a short essay, we learn about her life as a journalist, what the profession means to her, her fears for its future, but also we learn the vital role of journalism in all of our lives. Her use of detail in the essay---what to include and not---is precise and revelatory.

» Best Redesign

Business-to-Business (revenues more than $1 Million)
Silver: DDI Magazine - Feb 2009 - March 2009
Consumer/Paid (revenues less than $1 Million)
Honorable Mention: Waterfowl and Retriever - Northern Edition 09
Consumer/Paid (revenues more than $1 Million)
Bronze: Georgia Trend - Feb 2008, June 2009
Gold:

Atlanta Homes & Lifestyles - June 2008 - April 2009

Judges comments: It is clear from the very beginning that the editorial and creative team at Atlanta Homes & Lifestyle wanted nothing less than to raise the editorial, photographic, and typographic bar of AH&L. They have done this—and more—all the while continuing to build on foundational cornerstones such as chic, charming, and traditional. Eschewing brighter colors and page clutter used by many of its contemporaries, AH&L invites readers to taste serenity alongside upscale by employing a softer white-on-white color palette, stately didot-esque italics and clean crisp orderliness. Unafraid of acres of white space, AH&L improves upon its way-finding devices and well-curated photography ushering readers on a leisurely and lust-inducing stroll throughout each page of its magazine.

 

» Best Photography

Business-to-Business (revenues less than $1 Million)
Bronze: In the Mix - Vol. 21, Fall 2009
Silver: In the Mix - Vol. 21, Winter 2009
Gold:

In the Mix - Vol. 21, Summer 2009

Judges comments: The beautiful opener of Brazil let me know in an instant where this drink was from.

Business-to-Business (revenues more than $1 Million)
Bronze: Professional Photographer - June 2009
Silver: Professional Photographer - October 2009
Gold:

Professional Photographer - September 2009

Judges comments: Stephanie Boozer captured the spirit of each of these lovely dogs.

Consumer/Free (revenues less than $1 Million)
Bronze: Lakelife - Fall 2009
Silver: Habitat World - June 2009
Gold:

Gwinnett Magazine - May/June 2009

Judges comments: The portraits were home hitting, touching hearts with such thoughtful poignant imagery. The photographers captured amazing moments, subjects were proud, humbling, and memorable to the readers.

Consumer/Paid (revenues less than $1 Million)
Bronze: Longleaf Style - Winter 2009
Silver: Lake Oconee Living - Spring 2009
Consumer/Paid (revenues more than $1 Million)
Honorable Mention: Charlotte Magazine - November 2009
Gold: Garden & Gun - February/March 2009

Judges comments:

 

» Best Series

Business-to-Business (revenues more than $1 Million)
Honorable Mention: Impressions - October 2009
Bronze: Professional Photographer - December 2009
Silver: Professional Photographer - April 2009
Consumer/Free (revenues more than $1 Million)
Honorable Mention: Atlanta Parent Magazine - June 2009
Consumer/Paid (revenues less than $1 Million)
Honorable Mention: The Georgia Review - Spring 2009
Consumer/Paid (revenues more than $1 Million)
Bronze: Charlotte Magazine - August 2009

 

» Best Design

Business-to-Business (revenues less  than $1 Million)
Silver: Oz Magazine - Jan /Feb, July / Aug 2009
Business-to-Business (revenues more  than $1 Million)
Honorable Mention: National Real Estate Investor - March 2009, April 2009
Gold: Professional Photographer - January, October 2009

Judges comments: Clean design that lets the photography shine.

Consumer/Free (revenues less than $1 Million)
Honorable Mention: Little Black Dress - Spring 2009, Fall 2009
Bronze: Lakelife - Summer 2009
Bronze: Lakelife - Spring 2009
Silver: Legacy on Lanier - Spring 2009 and Wedding 2009-2010
Gold: No'Ala Magazine - July/Aug, Sept/Oct 2009

Judges comments: Great concepts and design, especially cover for July/August 2009 Issue and cover story illustration.

Consumer/Paid (revenues less  than $1 Million)
Bronze: Lake Oconee Living - Summer 2009, Fall 2009
Silver: Victoria - Sept/Oct and Nov/Dec 2009
Consumer/Paid (revenues more than $1 Million)
Honorable Mention: Paste Magazine - Feb and July 2009, Issues 50 and 54
Gold: Garden & Gun - Feb/March 2009, Dec/Jan 09/10

Judges comments: Great Classic Typography and layout. Gorgeous photography.

 

 

» Best Service Journalism

Business-to-Business (revenues less  than $1 Million)
Bronze: Oz Magazine - Nov/Dec 2009
Silver: GoPro/Government Procurement - Oct/Nov 2009
Gold: Plan Your Meetings Magazine - Volume 14, Issue 1 2009

Judges comments: What an empowering piece that directly meets the needs of its readers. Thorough, actionable, and intelligently reported, Making Cents is guaranteed to spark ideas for readers — and make them look like heroes to their companies. Even better: The editors compile more tips online. Smart, savvy, superb way to serve a readership.

Business-to-Business (revenues more than $1 Million)
Bronze: Professional Photographer - June 2009, July 2009, Aug, 2009, Sept 2009
Silver: Impressions - March 2009
Gold: Professional Photographer - March 2009

Judges comments: For professional photographers, this feature alone is worth the cost of the subscription! The editors have pulled together a tightly vetted, thoroughly reported, well-packaged service piece that directly affects the bottom line of their readers. Kudos, too, to the designer for using large images of the products.
 

Consumer/Free (revenuesless than $1 Million)
Bronze: Lakelife - Winter 2009/2010
Consumer/Free (revenues more than $1 Million)
Gold:

Atlanta Parent Magazine - May 2009

Judges comments: This article hits all the parenting tender spots — and addresses them with straightforward advice and specific solutions.

Consumer/Paid (revenues less  than $1 Million)
Silver: Charlotte Magazine's Home & Garden - Spring 2009
Consumer/Paid (revenues more than $1 Million)
Bronze: Arthritis Today - July 2009
Silver: Charlotte Magazine - July 2009
Gold: Arthritis Today - March/April 2009

Judges comments: Out of the entire group of Service Journalism pieces across the board, Getting Care on the Fly was the pièce de résistance. This article exemplifies what service journalism is all about. Using real-life stories to address its most crucial reader concerns.

 

 

» Best Single Cover

Business-to-Business (revenues less than $1 Million)
Honorable Mention: Oz Magazine - May/June 2009
Bronze: Water Technology - December 2009
Silver: Oz Magazine - July/August 2009
Business-to-Business (revenues more than $1 Million)
Honorable Mention: Professional Photographer - April 2009
Honorable Mention: Professional Photographer - July 2009
Honorable Mention: Flow Control - October 2009
Bronze: Professional Photographer - September 2009
Silver: Waste Age - February 2009
Gold:

National Real Estate Investor - March 20089

Judges comments: "This cover looks more like Wired and Rolling Stone. The art director, Jaun Mims, has taken the driest of subjects and pushed it forward by leaps and bounds. The portrait is on trend and feels like it could be on the cover of Newsweek or Time. The supporting typography completes the package with its Swiss sparseness and modern appeal."

Consumer/Free (revenues less than $1 Million)
Silver: Khabar - October 2009
Consumer/Paid (revenues less than $1 Million)
Honorable Mention: Longleaf Style - Summer 2009
Gold: Charlotte Magazine's Home & Garden - Spring 2009

Judges comments: A wonderful cover that rivals any nation shelter magazine today. It's breezy quality and lack of formality is the perfect foil to so many stodgy shelter magazines that are void of people or any real warmth. The subject matter's easy smile and standing position on the bed takes the cover to an entirely unexpected place. More shelter magazines could use a strong dose of what
Charlotte Magazine's Home and Gardens has done so well.

Consumer/Paid (revenues more than $1 Million)
Honorable Mention: Charlotte Magazine - June 2009
Honorable Mention: Charlotte Magazine - September 2009
Silver: Garden & Gun - Dec 2009 / Jan 2010
Gold:

Paste Magazine - Sept 2009 Issue 56

Judges comments: World class design continues to come from this unexpected publication. Each cover is a work of art while still remaining compelling and wholly consumer friendly. Paste continues to amaze me with its verve, unique voice and overall quality. Where The Wild Things Are is spooky, childlike, wonderful and rock and roll-y all at the same time.

 

» Best Feature

Business-to-Business (revenues less than $1 Million)
Bronze: Cleaning and Maintenance Management - June 2009
Bronze: in the Mix - vol. 19, spring 2009
Silver: Plan Your Meetings Magazine - Volume 14, Issue 1 2009
Gold: in the Mix - vol. 19, spring 2009

Judges comments: Good stuff. Informative and fun; makes you want to go there yourself, which is the idea.

Business-to-Business (revenues more than $1 Million)
Bronze: Impressions - August 2009
Silver: Professional Photographer - December 2009
Gold: Professional Photographer - August 2009

Judges comments: Outstanding writing. Covers sensitive subject without becoming maudlin and informs the reader.

Consumer/Free (revenues less than $1 Million)
Honorable Mention: Healthy Living - Fall 2009
Bronze: Habitat World - March 2009
Silver: Kids Enabled - Winter 2009, Issue 14
Gold: Khabar - October 2009

Judges comments: Spotlighting the ages-old dilemma of choosing a lifelong partner, Khabar intimately examines the complicated landscape facing today’s marriage-aged Indian Americans with honesty and humor. Packed with personal stories and a determination to explore the ingredients of this overcharged subject—a history of arranged marriages, regional prejudices, generational differences, American sexual freedom—the article speaks with candor to the fears that marriage will deplete a woman’s earnings potential, reports on the new role of the Internet and concludes that perhaps Mom and Dad’s beliefs are not so old fashioned.

Consumer/Paid (revenues less than $1 Million)
Bronze: The Georgia Review - Fall 2009
Silver: The Georgia Review - Summer 2009
Gold:

The Georgia Review - Winter 2009

Judges comments: Goldbarth’s messages, both in prose and poetry, plus a personal glimpse from friends and Lia Purpura’s beautifully sculpted analysis add up to an “original and enduring” effort, as the mission of Georgia Review states. Full of wonder, information and wild metaphors, this packaged feature honors the beauty, power and mystery of words and soars with imagination and humanity.

Consumer/Paid (revenues more than $1 Million)
Honorable Mention: Garden & Gun - Aug/Sept 2009
Bronze: Garden & Gun - Feb/March 2009
Silver: Paste Magazine - July 2009, Issue 54
Gold: Charlotte Magazine - May 2009

Judges comments: Writer Michael Kruse easily makes the case that the uniquely American sport of NASCAR, with its long run of big bucks, big egos and big dreams, reflects—with laser-like consistency—the rise, flattening and current position of our country’s economic health. The symmetry between the sport’s history and what Kruse dubs “the new post-American world” is conclusive. From the birth of NASCAR in Daytona Beach in 1947 to an explanation of America’s unfounded belief “’of invincibility’’ in the beginning of this new century, the article concludes like a prayer, quietly, with acknowledgement of great loss, fear and hope.

 

 

» Best Single Issue

Business-to-Business (revenues less than $1 Million)
Bronze: Archery Business - Trade Show Issue 2009
Silver: Industrial Engineer - November 2009
Gold: Plan Your Meetings Magazine - Volume 14, Issue 1 2009

Judges comments: Packed with useful tips for the part-time meeting planner, Plan Your Meetings’ light, breezy design makes it fun to read.

Business-to-Business (revenues more than $1 Million)
Honorable Mention: Site Selection - November 2009
Bronze: National Real Estate Investor - March 2009
Silver: DDI Magazine - March 2009
Gold: Professional Photographer - December 2009

Judges comments: The breathtaking photography is a given, but the December issue of Professional Photographer also offers a compelling mix of real-world advice and artistic inspiration, delivering on its mission of helping artists make it as businesspeople. My sense in reading this magazine is that the take-home value for readers is very high.

Consumer/Free (revenues less than $1 Million)
Bronze: Lakelife - Spring 2009
Silver: No'Ala Magazine - July/Aug 2009 (entertainment issue)
Consumer/Free (revenues more than $1 Million)
Gold:

Atlanta Parent Magazine - January 2009

Judges comments: Atlanta Parent is filled to the brim with approachable useful information on a wide array of topics with concise and serviceable editorial. It certainly achieves its mission to give each reader something they can find relevant to their own family - I know because I saved two of the articles for my own use!

Consumer/Paid (revenues less than $1 Million)
Honorable Mention: Lake Oconee Living - Summer 2009
Bronze: The Georgia Review - Summer 2009
Consumer/Paid (revenues more than $1 Million)
Silver: Arthritis Today - March/April 2009
Gold:

Garden & Gun - Aug/Sept 2009

Judges comments: The design and editorial style of this publication captures the essence of the South in an nontraditional way. From personal profiles to events to a reader forum, it offers a full package to those who wish to live the ultimate Southern lifestyle.

 

 

» General Excellence

Business-to-Business (revenues less than $1 Million)
Honorable Mention: Oz Magazine - January/February,  March/April, July/August 2009
Bronze: Georgia Realtor - July/Aug, March/April, May/June 2009
Silver: Industrial Engineer - February, May, November 2009
Gold:

In the Mix - vol. 21 fall 2009, vol. 20 summer 2009, vol. 19, spring 2009

Judges comments:  What a great job of balancing business with reader service. Even though ITM deals largely in the back-office sector of the drink and travel industry, it doesn’t get bogged down in the minutia of counting receipts. It’s a fun read, with strong layouts for a B2B publication. The overall editorial plan caters to the reader: understanding their working situations helping them meeting the needs of their clientele.

Business-to-Business (revenues more than $1 Million)
Honorable Mention: Waste Age - January, February, May 2009
Bronze: American City and Country - March, June, October 2009
Silver: DDI Magazine - March, June, August 2009
Gold:

Professional Photographer - JOctober, April, January 2009

Judges comments: More than just pretty pictures, Professional Photographer is a strong B2B magazine that strikes an excellent balance of how-to content and business strategy. The magazine’s design complements strong photography, while creating multiple entry points for readers to become engaged in the editorial content. Job well done.

Consumer/Free (revenues less than $1 Million)
Honorable Mention: Kids Enabled - Spring 2009 Issue 11, Summer 2009 Issue 12, Fall 2009 Issue 13
Bronze: Newnan-Coweta Magazine - Jan/Feb 2009,May/June 2009, Sept/Oct 2009
Silver: Gwinnett Magazine - Jan/Feb 2009,Mar/April 2009, May/June 2009
Gold: Habitat World - June 2009, Sept 2009, Dec 2009

Judges comments: Gold Is awarded to the excellent Habitat World for presenting the work,people and dignity of purpose  that makes  Habitat the leading force in affordable housing for underserved citizens in  both  this country and abroad.
 

Consumer/Free (revenues more than $1 Million)
Silver:

Today's Charlotte Woman - Feb, March, July 2009

Gold: Atlanta Parent Magazine - Jan/ Oct/Nov 2009

Judges comments: Gold is awarded to Atlanta Parent Magazine for combining energy,creativity and an excellent focus  that well serves  its mission and target audience.

Consumer/Paid (revenues less than $1 Million)
Silver: Art Papers - May/June 2009, Sept/Oct 2009, Nov/Dec 2009
Gold:

The Georgia Review - Spring, Summer, Fall 2009

Judges comments: The Georgia Review thrives in a no-man’s land between books and magazines, a place the Internet has yet to find and that television could never envision. The foundation for its eclectic compilations of poetry and essays, fiction and art is not what has happened yesterday or today, or even predictions for tomorrow but timelessness. The Review has a consistent ability to touch your mind and soul and transcend its topic, in the way that Mary Cappello’s essay on mammograms becomes a poetic reflection on self and language or Robert and Shana Parke Harrison’s surreal photographs give a glimpse of our uneasy struggles with technology and nature.

Consumer/Paid (revenues more than $1 Million)
Bronze: Charlotte Magazine - May, July, October 2009
Silver: Paste Magazine - March, July, November 2009, Issues 51, 54, 58
Gold:

Garden & Gun - Feb/March 2009,Aug/Sept 2009, Dec 09/Jan 10

Judges comments: If you yearn for the Old South of quail hunts and manor houses, or want to learn about Willie Nelson’s boot maker, artisanal boudin or West Virginia’s Liars Contest, Garden & Gun is the magazine. Everything about this publication —from the subjects it covers to the inspired writing and clean imagery–is classy without cliche. Garden & Gun is grace dished up with substance, warmth and humor.

 

» Grand GAMMA Award

Grand GAMMA

Garden & Gun

Judges comments: Garden&Gun is gorgeous to look at, and a joy to hold and read. This is a magazine that takes as its mission to capture the soul of the new South. Which it does. But its own vivid soul is what makes the publication truly come alive. This soul is apparent in the many different aspects of the magazine that are remarkable. There’s the lush photography, which firmly captures a sense of Southern style and ease and grace, without ever being clichéd. There are the product reviews and shelter coverage—so tastily done as to arouse pleasantly wicked twinges of avarice. And there’s the simply wonderful reporting on everything Southern from bonefishing to bootmaking to croquet—and of course, gardens and guns. (The column, “Good Dog” alone is worth the price of admission.) It’s not just the individual components of this publication that make it stand out; the overall packaging—the design, the typography, the clever (but not smart-alecky) display copy, the pacing and organization—reveals the intelligence, the passion, the love of its makers.

--Steven Slon, April 18, 2010

 

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